SEO audit: know exactly
why you're not ranking first
Before taking any action, we need to understand. Our SEO audit delivers a complete, honest diagnosis of your website: what's working, what's holding you back, and the prioritized action plan to unlock your visibility on Google.
Request my free audit →How a full SEO audit unfolds
A successful SEO audit follows a rigorous method. We analyze your site from every angle, in this precise order, because fixing the content of a site Google can't crawl is pointless. Expect 5 to 10 business days depending on your site's size.
Technical SEO audit
We start with the foundations: a full crawl of your site, indexing, page speed (Core Web Vitals), URL structure, sitemap, structured data, redirects, mobile compatibility. A technical SEO audit reveals everything Google sees before it even reads your content. This is often where the most damaging blockers hide.
On-page SEO audit
Next, we analyze every important page: title tags and meta descriptions, H1-H2 heading structure, internal linking, content quality and depth, alignment with search intent, duplicate content. The on-page audit measures the gap between what you publish and what your prospects are actually searching for on Google.
Off-page SEO audit
Your popularity in Google's eyes: backlink profile, domain authority, quality and diversity of sites linking to you, anchor text, any toxic links. The off-page audit compares your link profile to the competitors ahead of you, to measure precisely the gap to close.
Competitor analysis
A competitive SEO audit identifies who occupies the top positions on your target queries, why they're there, and which opportunities they've left on the table. This is what turns a diagnosis into a strategy: the goal isn't to be perfect, it's to do better than the sites ahead of you.
Report and action plan
We compile everything into a clear, jargon-free report, with an overall score and, most importantly, a list of actions prioritized by impact. You'll know exactly what to fix first, why, and what each action can deliver. A video call presentation is included to answer all your questions.
What's included in your SEO audit
A professional SEO audit covers every dimension of your search presence. Skip one, and you miss half the problems. Here's what we analyze, systematically.
Full crawl of your site
Every page of your website is combed through by our professional tools, the same way Google would. 404 errors, redirect chains, orphan pages, indexing issues: nothing slips through the cracks.
Performance analysis
Page speed, Core Web Vitals, mobile experience. Google penalizes slow sites: we measure precisely where you stand and what's slowing down your pages, with concrete recommendations to fix it.
Content evaluation
Does your content answer the right search intent? Is it structured for Google and enjoyable for your visitors? We identify pages to optimize, merge, rewrite, or create.
Link profile analysis
Quality, quantity, and toxicity of your backlinks, compared to your direct competitors. You'll know exactly where you stand and how much link building effort is needed to close the gap.
Competitor research
The 3 to 5 competitors dominating your queries are dissected: their content strategy, their backlinks, their strengths and blind spots. Their weaknesses become your opportunities.
Prioritized action plan
The core deliverable: a list of actions ranked by impact and effort. Not an 80-page report that ends up in a drawer, but an immediately actionable roadmap, whether you implement it yourself or through our monthly retainer.
Is this audit right for you?
We'd rather be honest: an SEO audit isn't always the right first step. Here's how to know if the timing is right.
Request it if
- Your site generates little to no organic traffic and you want to understand why
- You're already investing in SEO without clear results and want an objective second opinion
- You're planning a redesign and want to avoid losing your existing SEO equity
- You want to prioritize your efforts: know what to fix first for maximum impact
- You're considering ongoing SEO support and want an honest assessment before committing
Don't request it if
- You expect the audit alone to improve your rankings: a diagnosis doesn't cure anything, it reveals what needs treatment
- You just want an automated score: free online SEO audit tools do that perfectly well, without us
- No one will be able to implement the recommendations: an action plan without execution is useless
- Your site is only a few weeks old: let Google index it first, the audit will be more meaningful afterward
What does an SEO audit cost?
The price of an SEO audit depends on your site's size and the depth of analysis required. At Transiflow, everything starts with a free surface-level audit: we identify your main blockers, and you decide afterward whether a full audit is worthwhile.
| Package | Indicative budget | Content |
|---|---|---|
| Surface-level audit | Free | First analysis of your site, main blockers identified, no commitment |
| Full SEO audit | €550 to €1,500 | Technical, on-page, off-page, competition, video call presentation |
| Full SEO audit + 90-day action plan | €750 to €2,000 | The full audit, plus a concrete 90-day action plan, prioritized by impact, with goals and milestones |
| Ecommerce / large site SEO audit | €1,200 to €3,000 | Large-scale analysis: categories, product pages, internal linking, faceted navigation |
| Ecommerce SEO audit + 90-day action plan | €1,500 to €3,500 | The ecommerce audit, plus a 90-day action plan prioritized by impact on revenue |
Why choose Transiflow for your SEO audit?
Between automated SEO audit tools, reports generated in 30 seconds, and unreadable 80-page audits, the market is full of traps. Here's what sets us apart.
A manual audit, not an automated PDF
Automated SEO audit tools spit out generic reports in 30 seconds. We spend hours in your site, your market, and your competitors. Every recommendation is contextualized and justified.
Recommendations prioritized by impact
A good audit doesn't list 200 problems, it tells you which ones to fix first and why. Our action plan is ranked by business impact and effort, for faster results.
Plain language, no jargon
The report is written to be understood by a business owner, not just a developer. Every technical point is explained simply, with a video call presentation to review everything together.
No obligation to continue
The audit is a standalone deliverable: you can implement it yourself, with your team, or with another provider. If you choose to continue with us, the audit is already done, so we move straight to action.
The tools we use for your audit
An effective SEO audit combines professional tools with human analysis. The tools collect the data, the expert interprets it in the context of your market.
Google Search Console
The source of truth: what Google actually sees on your site, your impressions, your clicks, your indexing issues.
Screaming Frog
The go-to crawler for technical audits: it explores your site page by page just like a Google bot would.
Ahrefs / Semrush
Backlink analysis, keyword research, competitor analysis: the professional tools that make the difference versus a free online audit.
PageSpeed Insights
Measures Core Web Vitals and page speed, on mobile and desktop, with Google's official recommendations.
Our case studies
Every engagement starts with an audit. Here's what happens next.
The Stand Experts
6 months of SEO support for an exhibition stand builder
Studio Alterego
2 months to bring Studio Alterego back to the Top 3 after a brutal drop caused by a Google update
Frequently asked questions
What is an SEO audit and what is it for?
An SEO audit is a comprehensive diagnosis of your website that analyzes everything influencing your Google rankings: technical setup, content, backlinks, and competition. It's designed to pinpoint exactly what's holding back your visibility and prioritize the actions that will have the greatest impact on your organic traffic.
How do you do an SEO audit of your own site?
Start with Google Search Console (free) to spot indexing issues, then test your speed with PageSpeed Insights. Next, check your title tags and page structure. That's a good start, but a professional SEO audit goes much further: competitive analysis, link profile, and prioritization of actions by impact.
Is a free online SEO audit tool worth using?
Free SEO audit tools give you an automated score and catch obvious technical errors. That's useful as an early warning, but they don't understand your market, your competitors, or your business priorities. The best online SEO audit will never replace the manual analysis of an expert who contextualizes every recommendation.
What does an SEO audit cost?
The price of an SEO audit depends on your site's size and the depth of analysis required. At Transiflow: a free surface-level audit, a full audit between €550 and €1,500 (€750 to €2,000 with a 90-day action plan), and €1,200 to €3,000 for an ecommerce site or a large website. The exact quote is set after an initial conversation about your goals.
What's the difference between technical, on-page, and off-page SEO audits?
The technical audit checks that Google can crawl and index your site correctly (speed, structure, errors). The on-page audit analyzes your page content: tags, headings, internal linking, editorial quality. The off-page audit evaluates your popularity: backlinks, domain authority, comparison with competitors. A full SEO audit covers all three.
Do you audit SEO for WordPress and ecommerce sites?
Yes. A WordPress SEO audit accounts for the CMS's specifics: SEO plugins, theme, performance, permalink structure. An ecommerce SEO audit additionally analyzes category pages, product pages, faceted navigation, and large-scale internal linking, which are the real battlegrounds of ecommerce SEO.
How often should you run an SEO audit?
A full SEO audit every 12 to 18 months is enough for a stable site. Run a new one before any redesign, after an unexplained traffic drop, or after a major Google algorithm update. Between audits, monthly monitoring catches issues as they arise.
Do you offer a local SEO audit for local businesses?
Yes. A local SEO audit additionally analyzes your Google Business Profile listing, your customer reviews, your local citations, and your rankings on geo-targeted queries like "service + city." This is essential for shops, tradespeople, and service businesses targeting a specific geographic area.
Ready to grow
your organic traffic?
Get a free SEO / GEO audit of your site. We analyze your strengths, weaknesses, and opportunities, on Google and in AI alike: no commitment, no sales pitch.